Case Study: Increase Organic Traffic 315% Year Over Year

Case Study: Increase Organic Traffic 315% Year Over Year

Here is a quick update on one of our clients viscogenorlando.com and how they have benefitted from our search engine optimization (SEO) services over the past year. For ViscoGen, we develop quality original content for them multiple times per month and also manage their back end technical SEO work including on page optimizations, site speed optimizations, schema markup, and more.

Search engine optimization is usually referred to as a “long-game” because it takes time for quality content to be indexed and then ranked by Google. Over the past year, Google has had multiple updates to their algorithm to favor sites that are creating quality original content and also making sure all pages on the site are easily digestible to both Desktop users, Mobile users, and the Google spider.

For this particular client, when we compare Organic Traffic (traffic from the major search engines) between 2022 and 2021, we can see that they have had a 315% increase in the amount of users. This has taken them from receiving less than 500 users to their website per month to now receiving over 4,500, solely from their Organic rankings. That means they had 7,096 users in 2020 and almost 30,000 users in 2021!

Many agencies and a quick search online will show you that a 20% increase in organic traffic year over year is a positive trend. This chart goes to show that with proper SEO management and quality content. It is possible to far surpass that baseline.

What to achieve these results for your business? Contact us today!

 

FRESH WEBSITE REDESIGN FOR A LONG-TIME CLIENT

FRESH WEBSITE REDESIGN FOR A LONG-TIME CLIENT

Keeping websites fresh and modern is essential to maintaining a thriving brand. When years go by without attention to website design, features can get outdated while the look and feel gets stale. When the opportunity presented itself for our long-time client, Atlanta Medical Clinic, to rebuild their website, we developed a full, site-wide redesign.

By adding new features and stronger visual elements, we created a more modernized look to the website that was organized for easy navigation. With the addition of a helpful chatbot and a recent patient reviews pop-up, our team was able to make the site more user friendly and implemented a strong push on calls to action.

“From top to bottom the whole website was built with the user experience in mind,” says Seth Sullivan, our graphic designer for the site. “Creating a website where people can comfortably and conveniently find treatments for their pain was the driving force behind the design.”

Working with a long-time client is always so rewarding, but building a website from scratch is just as fun! Reach out to the BrandMinded® team today to get started building or redesigning your website.

BRANDING COLLATERAL FOR NONPROFIT GALA EVENT

BRANDING COLLATERAL FOR NONPROFIT GALA EVENT

This past April, our non-profit client, ForHearts Worldwide, hosted a gala event called “A Night ForHearts” in honor of their new brand launch. Also to celebrate passing the leadership baton from one Chairman to the next, this event was going to be one to remember and deserved custom designed pieces that would tastefully enhance its memorability.

The BrandMinded® graphic design team was tasked with creating elegantly designed collateral pieces that embodied the celebratory nature of the event while showcasing the new brand’s logo. We created several branded pieces for the event including invitations and welcome cards. Using elegant gold lettering, a starry night background, and a clean design, the finished pieces exemplified beautiful memorability and polished sophistication.

SHOWING OFF WHERE TAMPA BAY TAKES OFF

SHOWING OFF WHERE TAMPA BAY TAKES OFF

The Westshore District is where Tampa Bay takes off. Home to various businesses, venues and community spaces, the BrandMinded® team was thrilled to show off the District’s hidden gems in Visit Tampa Bay’s 2022 Visitor’s Guide. From engaging copywriting to creating a playful and trending design, the two-page spread captures Westshore District’s beauty and unique qualities. With stunning photography and a striking headline referencing the Tampa International Airport, the advertisement is a successful addition to representing our client and strengthening their brand identity by showcasing all that Westshore has to offer.

Explore the Westshore District and see more of our work by keeping up on social media! Follow along on Instagram, Facebook, Twitter, and LinkedIn @WestshoreAlliance.

A SHARED PASSION FOR GIVING BACK

A SHARED PASSION FOR GIVING BACK

Building a quality company starts by building a quality culture. That means creating a culture that allows team members to be proud of the work they do and feel they are making a difference. So, when the opportunity presented itself to build a new website and help increase donations for an inspirational non-profit called the Merrell Noden Track Club, the BrandMinded Team jumped at the opportunity.

A talented and elite runner, Merrell was an even better person. So, when he passed away from cancer in the Spring of 2015, friends and family were inspired to do something to keep his memory and wonderful positive spirit alive. The result is the Merrell Noden Track Club, a non-profit that provides high level coaching for high school runners whose high schools do not provide winter track.

LeadMinded Listings Stats

To date, the MNTC and taught hundreds of high school runners, male and female, to embrace the love of running and sportsmanship that Merrell embraced every day. It has also helped dozens of high school runners to attend top universities where they have continued their running careers.

Most importantly, as he did his entire life, the MNTC allows Merrell to keep bringing people together and forming lifelong friendship. We encourage to visit MNTC.run, learn more about Merrell and please donate whatever you can.

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