FOR IMMEDIATE RELEASE
July 31st, 2019
BRANDMINDED® SWEEPS UP A PLATINUM DOTCOMM AWARD FOR SOCIAL MEDIA + CONTENT MARKETING CAMPAIGN
Tampa agency revamps a medical client’s digital presence with new social media content and blogging strategy through Facebook, Instagram, and more.
TAMPA, FL, July 31st, 2019 – BrandMinded®, a digital marketing agency in Tampa, has earned accolades for its work in social media and content marketing for B3 Medical, a leading sports and interventional pain medicine center with 6 clinics throughout Tampa Bay.
Focusing on cutting-edge topics in sports performance, minimally invasive pain medicine, and regenerative medicine, the award recognizes excellence in creativity and digital communication as BrandMinded® establishes a new voice and social identity for B3 Medical in its pursuit to define “A Whole New Approach to Healthcare.”
Founded by Dr. Timothy Bain, sports physician for the Tampa Bay Lightning, B3 Medical’s digital audience ranges from elite athletes to injured workers to 95-year-old osteoarthritis patients, and everyone in between.
Unsurpassed in its dedication to patient care and medical excellence, BrandMinded® focused on enhancing the brand’s online visibility through unique, original content, in addition to elevating its medical expertise and thought leadership.
“Even though social media is often seen as a more ‘casual’ communication medium, we were able to highlight their work while maintaining B3 Medical’s gravitas,” says Miné Salkin, Senior Content Specialist at BrandMinded®.
Using video, written articles and interviews, the award-winning campaign leverages the best of social media in addition to the insights on the blog to organically enhance B3’s messaging.
“Each platform has its own custom artwork,” explains Seth Sullivan, Senior Graphic Designer at BrandMinded®. “Whether the message was crafted for Facebook, an Instagram story or otherwise – each post is specifically sized and designed to perform best in its native format,” he says.
The dotCOMM Awards is an internationally-acclaimed competition that attracts thousands of professional agencies, designers, and digital communicators each year. Founded in 1994, it is administered and judged by the Association of Marketing and Communication Professionals (AMCP), one of the largest, oldest and most respected evaluators of creative work in the marketing and communication industry.
“Just as how we’re able to highlight B3 Medical’s groundbreaking work in the medical and sports performance world, we’re delighted that our work’s been recognized by the prestige of the dotCOMM Awards,” says Meagan Floco, Digital Director at BrandMinded®.
A WHOLE NEW BRAND OF DIGITAL MARKETING.
BrandMinded® is an innovative, focused, passionate digital marketing agency with a straightforward mission: to create an agency model to better serve our clients. We offer a full spectrum of marketing and advertising services for our clients including TV, radio, print, outdoor and video production, in addition to content marketing, SEO, SEM, social media and reputation management.
Our team is a collective of talented, experienced creatives who have worked to increase revenues of companies in more than 30 states nationwide. Driven by data, fueled by creativity – we help businesses grow in Tampa Bay and beyond.
For more information, visit www.BrandMinded.com
About B3 Medical:
At B3 Medical, we believe that knowledge is power. Our goal is to educate and empower you to make the right choices for yourself and your family.
We take an integrative approach to healthcare, utilizing practitioners from the fields of conventional medicine, chiropractic medicine, physical therapy, exercise, massage and soft-tissue therapy, nutrition, and psychology to help you establish a plan for lasting relief.
For more information, visit https://www.b3medical.com
About the dotCOMM Awards:
dotCOMM Awards is administered and judged by the Association of Marketing and Communication Professionals (AMCP), one of the largest, oldest and most respected evaluators of creative work in the marketing and communication industry.
Since its inception in 1994, AMCP has judged over 200,000 entries from throughout the world. Two of AMCP’s competitions, MarCom Awards and Hermes Creative Awards, each attract about 6,000 entries each year.
For more information, visit www.dotcommawards.com