BrandMinded® is Selected by Mission Search Corporation as New Agency of Record

BrandMinded® is Selected by Mission Search Corporation as New Agency of Record

FOR IMMEDIATE RELEASE
March 12th, 2020

BRANDMINDED® IS SELECTED BY MISSION SEARCH CORPORATION AS NEW AGENCY OF RECORD

Tampa digital agency to reposition, redefine and enhance the digital presence of Mission Search in a new partnership

Author

Miné Salkin

Author

Miné Salkin

TAMPA, FL, March 12, 2020 – BrandMinded®, a digital marketing agency in Tampa, is selected by Mission Search Corporation as its agency of record to design and implement a new digital refresh for the interim healthcare recruiter. Mission Search, a leader in connecting healthcare talent with opportunity, will undergo a digital refresh in the areas of content marketing, custom social media calendars, and other digital efforts to enhance and elevate its online presence.

Headquartered in Tampa, Mission Search has placed more than 10,000 healthcare professionals in Executive Search, Interim Leadership, Physician Services, Radiation Oncology, Medical OEM Services and Government Services.

BrandMinded® will follow a partnership methodology and will employ the latest best practices in content marketing, social media, and paid digital media initiatives to elevate and enhance Mission Search’s online brand and visibility.

“I think relationships are a big part of successful agency work,” says Karen Barrera, Executive Director at BrandMinded™. “Clients want to know people are really paying attention and are invested in their success.”

This new partnership will kick off with a revamped content marketing and social media marketing campaign with updated messaging, tone, and positioning to better reflect Mission Search’s gravitas within the medical recruitment industry.

About BrandMinded®:

A WHOLE NEW BRAND OF DIGITAL MARKETING.

BrandMinded® is an innovative, focused, passionate digital marketing agency with a straightforward mission: to create an agency model to better serve our clients. We offer a full spectrum of marketing and advertising services for our clients including TV, radio, print, outdoor and video production, in addition to content marketing, SEO, SEM, social media and reputation management.

Our team is a collective of talented, experienced creatives who have worked to increase revenues of companies in more than 30 states nationwide. Driven by data, fueled by creativity – we help businesses grow in Tampa Bay and beyond.

For more information, visit www.BrandMinded.com

About Mission Search Corporation:

Founded in 1998, Mission Search Corporation began as a recruiting and consulting company for hospitals in Florida. We quickly became a leader in placing healthcare professionals throughout the United States and have successfully completed search engagements and interim assignments for major well-known hospitals, academic medical centers, community hospitals and free-standing clinics. Mission Search has placed over 10,000 healthcare professionals helping us to become a national leader in Executive Search, Interim Leadership, Physician Services, Radiation Oncology, Medical OEM Services and Government Services.

 For more information, visit www.missionsearch.com

Common Digital Marketing Mistakes

Common Digital Marketing Mistakes

COMMON DIGITAL MARKETING MISTAKES

mine salkin author

Author

Miné Salkin

common digital mistakes

Digital marketing is a relatively new frontier that many business owners have some degree of experience with. A reputable digital marketing agency can help you navigate the tricky online terrain, but if you’re not quite ready to hire one at the moment, below is a list of common digital marketing mistakes to avoid. These are some mistakes we’ve seen clients make before taking the leap and hiring us on to manage their digital presence.

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BrandMinded® Sweeps Up a Platinum dotCOMM Award

BrandMinded® Sweeps Up a Platinum dotCOMM Award

FOR IMMEDIATE RELEASE
July 31st, 2019

BRANDMINDED® SWEEPS UP A PLATINUM DOTCOMM AWARD FOR SOCIAL MEDIA + CONTENT MARKETING CAMPAIGN

Tampa agency revamps a medical client’s digital presence with new social media content and blogging strategy through Facebook, Instagram, and more. 

Author

Miné Salkin

Author

Miné Salkin

TAMPA, FL, July 31st, 2019 – BrandMinded®, a digital marketing agency in Tampa, has earned accolades for its work in social media and content marketing for B3 Medical, a leading sports and interventional pain medicine center with 6 clinics throughout Tampa Bay.

Focusing on cutting-edge topics in sports performance, minimally invasive pain medicine, and regenerative medicine, the award recognizes excellence in creativity and digital communication as BrandMinded® establishes a new voice and social identity for B3 Medical in its pursuit to define “A Whole New Approach to Healthcare.”

Founded by Dr. Timothy Bain, sports physician for the Tampa Bay Lightning, B3 Medical’s digital audience ranges from elite athletes to injured workers to 95-year-old osteoarthritis patients, and everyone in between.

Unsurpassed in its dedication to patient care and medical excellence, BrandMinded® focused on enhancing the brand’s online visibility through unique, original content, in addition to elevating its medical expertise and thought leadership.

“Even though social media is often seen as a more ‘casual’ communication medium, we were able to highlight their work while maintaining B3 Medical’s gravitas,” says Miné Salkin, Senior Content Specialist at BrandMinded®.

Using video, written articles and interviews, the award-winning campaign leverages the best of social media in addition to the insights on the blog to organically enhance B3’s messaging.

“Each platform has its own custom artwork,” explains Seth Sullivan, Senior Graphic Designer at BrandMinded®. “Whether the message was crafted for Facebook, an Instagram story or otherwise – each post is specifically sized and designed to perform best in its native format,” he says.

The dotCOMM Awards is an internationally-acclaimed competition that attracts thousands of professional agencies, designers, and digital communicators each year. Founded in 1994, it is administered and judged by the Association of Marketing and Communication Professionals (AMCP), one of the largest, oldest and most respected evaluators of creative work in the marketing and communication industry.

“Just as how we’re able to highlight B3 Medical’s groundbreaking work in the medical and sports performance world, we’re delighted that our work’s been recognized by the prestige of the dotCOMM Awards,” says Meagan Floco, Digital Director at BrandMinded®.

About BrandMinded®:

A WHOLE NEW BRAND OF DIGITAL MARKETING.

BrandMinded® is an innovative, focused, passionate digital marketing agency with a straightforward mission: to create an agency model to better serve our clients. We offer a full spectrum of marketing and advertising services for our clients including TV, radio, print, outdoor and video production, in addition to content marketing, SEO, SEM, social media and reputation management.

Our team is a collective of talented, experienced creatives who have worked to increase revenues of companies in more than 30 states nationwide. Driven by data, fueled by creativity – we help businesses grow in Tampa Bay and beyond.

For more information, visit www.BrandMinded.com

About B3 Medical:

At B3 Medical, we believe that knowledge is power. Our goal is to educate and empower you to make the right choices for yourself and your family.

We take an integrative approach to healthcare, utilizing practitioners from the fields of conventional medicine, chiropractic medicine, physical therapy, exercise, massage and soft-tissue therapy, nutrition, and psychology to help you establish a plan for lasting relief.

For more information, visit https://www.b3medical.com

About the dotCOMM Awards:

dotCOMM Awards is administered and judged by the Association of Marketing and Communication Professionals (AMCP), one of the largest, oldest and most respected evaluators of creative work in the marketing and communication industry.

Since its inception in 1994, AMCP has judged over 200,000 entries from throughout the world. Two of AMCP’s competitions, MarCom Awards and Hermes Creative Awards, each attract about 6,000 entries each year.

For more information, visit www.dotcommawards.com

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